Are you starting out with business resources? Have you been asked to do business development research or competitive intelligence and wonder what information is freely (or easily) accessible? During this session, you will receive an overview of information available via public company disclosure, the types of reports available through subscription resources, and industry and market research sources. Tips on dealing with the challenges of private company research, including start-ups, will be included.
Holly Inglis is the Public Services Librarian at the Rotman Business Information Centre, University of Toronto. She is the liaison librarian for Commerce and provides reference services and instruction for Rotman’s undergraduate and graduate students. Prior to becoming an academic librarian, she was a research specialist for the federal government.